In our recent article about increasing Domain Authority (DA), we talked about the different ways to have a robust DA. But, if it does not affect search engine rankings directly, what’s the point of enhancing your DA? What are the effects of high DA backlinks for SEO?
SEO professionals see high DA backlinks as opportunities to take their SEO strategy to the next level. However, abusing this opportunity can lead to manual penalties from Google.
In this article, we will focus our discussion on high authority backlinks and their relevance to your SEO campaign. We’ll also set the limit for getting high DA backlinks to avoid suspicion from search engine spiders. This way, you will make a potent link-building campaign without hurting your SEO.
Here are the SEO benefits you can get from having high-authority backlinks on your site:
- Improve Own Domain Authority
- Increase Trust from Search Engines
- More Organic Backlinks from Niche Websites
- High DA Backlinks Affect SEO Metrics
Let’s look into each benefit one by one.
What Can You Get From High DA Backlinks?
Improve Own Domain Authority (DA)
One of the most impactful benefits of having high DA sites in your link profile is the improvement of your own Domain Authority. A good link profile leads to a good DA for your website. That’s why SEO professionals are working nonstop to optimize their link building strategies.
High DA sites are automatically considered a beneficial part of your backlink profile. These are integral parts of your strategy if you want to increase your SEO rankings.
But wouldn’t it be better if you just target high DA and high authority websites and get links from them? Having high DA backlinks is equivalent to a higher SERP ranking, right?
Through the years, Google has become adapted to the different black hat techniques that SEOs pull off. It can recognize absurd linking patterns, which can be the cause of a manual penalty. Thus, Google can recognize if you’re getting backlinks from high DA websites for the sake of ranking.
If you refrain from doing this black hat strategy, then Google will give you more trust and credit for your high DA backlinks. This is true, especially if you’ve earned them organically. You can read our article about one-way link building to maximize the impact of these organic backlinks.
READ MORE: Link Earning: A Definitive Guide
Increase Trust from Search Engines
Search engines know how to trust a website if it proves to earn its organic backlinks. Imagine if you’re getting relevant high DA backlinks naturally. If those high authority websites decide to link naturally to your site because of your content, then Google won’t have any problem with your site and you will get an organic high authority backlink.
However, the prerequisites mentioned above are not easy to achieve. SEO professionals can agree with me if I say that high-quality backlinks are the unicorns of link building. It’s hard to get high DA backlinks naturally. You have to put a lot of effort into your content marketing strategy.
That’s why search engines put a lot of trust in websites that achieve this level of authority in their niche.
More Organic Backlinks from Niche Websites
High DA backlinks work like magnets for niche backlinks with relatively lower DA. Since authority is passed in terms of DA, having high DA backlinks make your website more authoritative. This makes your content a credible source for other low DA startup niche websites.
It’s easier to have a structure for your link-building campaign if you know your SEO metrics are competitive. You can target more niche websites if you have high DA backlinks from websites known in your industry. Having high DA backlinks gives you an advantage against your competitors.
Organic backlinks from niche websites are good for your SEO, regardless of their Domain Authority. If these sites linking to your content are related, then there is some relevance that you can get from these backlinks. It’s better to have relevant low DA sites pointing to your content than irrelevant high DA websites.
High DA Backlinks Affect SEO Metrics
High DA backlinks affect your SEO metrics directly. Some of these SEO metrics are:
- Domain Authority (DA)
- Domain Rating (DR)
- PageRank (PR)
- Trust Flow
Since DA does not influence search engine rankings directly, it influences other SEO metrics. These metrics reflect how well your website will perform on search engines. Thus, higher metrics will attract more link opportunities for your content.
This is good for SEO, especially for your link building campaign. Impressive SEO metrics will also improve your page authority in SERP. Although it doesn’t directly affect the rankings, it triggers a chain reaction that will eventually lead to an increase in ranking.
Is it Possible to Buy High DA Backlinks?
We have now understood the importance of high authoritative backlinks for your website. Each high DA backlink counts as a vote for Google to understand the authoritativeness of your website. But can we buy high DA backlinks?
Yes, there are a few ways by which you can buy backlinks. Some of the top methods of getting paid backlinks are,
- Paid Guest Blogs or Sponsored Posts
- Influencer or Blogger reviews for your website
- Team/ Events/ Club sponsoring.
There are benefits to getting paid backlinks. Buying backlinks has benefits like resulting in a short time, saving time, etc., as compared to organic reach, which is long-term.
Important Things to Note About High DA Backlinks
Here are some things you should know when dealing with high DA backlinks:
- Not all high DA websites are authority websites.
- All backlinks affect your SEO, depending on the quality.
- Both dofollow and nofollow high DA backlinks are important for SEO.
- Getting high-quality backlinks can be overwhelming.
- Limit your target number of high DA backlinks based on your website’s popularity.
- Examine the website first if it’s really an authority website. You don’t want backlinks from link farms.
- High DA websites have good backlink profiles. This adds up to the PR you receive from getting backlinks from them.
These are just some of the reminders you need to know when planning a link building strategy. There are also SEO myths that people believe are true but are actually false. Watch out for these and don’t be fooled.
High DA backlinks are important when it comes to SEO. With its significant impact on SEO, it is regarded as a key backlink to have in your link profile. Thus, having high DA backlinks on your link profile is a necessity in the state of SEO and search engines right now.
However, going overboard with this strategy won’t help you. It will only make your website look like it’s leeching for the benefits of a high DA backlink. We don’t want that for your website.
We hope this article enlightened you on the effects of high DA backlinks on SEO. If you have any questions regarding high DA backlinks, leave us a comment below. We’ll be happy to answer them as soon as we can.